Japan: Making 3G Look As Slow As Smoke Signals

DoCoMo is already testing 4G technology that blows by
current data speed limits 

http://www.businessweek.com/magazine/content/04_46/b3908042.htm

Mamoru Sawahashi has been driving in circles for 16
months, but he feels like he's making plenty of
headway. Sawahashi is an engineer studying the
potential of hyperfast 4G, or fourth-generation,
cellular service for Japan's NTT DoCoMo Inc (DCM ).
Since July, 2003, he and his team have been driving an
Isuzu van in an 800-meter loop around the verdant
Miura peninsula south of Tokyo 250 times a week to
test the reception from a nearby cellular antenna.
``There are many problems to be solved, but we have
made a lot of progress,'' says Sawahashi. 

That's right: 4G. Sure, most of the world has yet to
adopt 3G and the high-speed data services it makes
possible, but in Japan 3G cellular is a reality that
millions use every day to make videophone calls,
download clips of soccer games, check traffic, and
send animated e-mails to friends. So DoCoMo is going
full bore to develop the Next Big Thing in mobile
telecommunications. The company may have little
choice. On Oct. 29, DoCoMo said profits for the first
half of fiscal 2004 had fallen by 6% from the
year-earlier period, while sales slid by 3.3% as tough
competition has forced price cuts.

That puts lots of pressure on engineers such as
Sawahashi. His team has managed to get transmission
speeds up to 300 megabits per second. That's 20 times
as fast as the speediest 3G links, and about 150 times
as fast as a typical wired broadband connection to a
U.S. home. The system uses a technology called
orthogonal frequency and code division multiplexing,
which uses the radio spectrum efficiently by chopping
signals into many small chunks and sending them across
a range of frequencies rather than transmitting them
on a single frequency as current cellular networks do.
Inside the white van, traveling at up to 40 kilometers
per hour, Sawahashi's engineers have simultaneously
received two nearly flawless high-definition TV
signals from the base station using the system, and in
the laboratory they can manage four such transmissions
-- which they proudly display on a quartet of
flat-panel TVs. Today's speediest wired links in the
U.S. can't even handle the transmission of one HDTV
signal.

Make no mistake: This technology isn't ready for prime
time. DoCoMo doesn't expect to introduce 4G service
before 2010, in part because the radio spectrum such
systems will use likely won't be decided before 2007.
There are plenty of technical hurdles, too. For
instance, the signal rapidly degrades when the van
gets more than 1 km from the base station. And forget
about putting a 4G phone in your pocket. The receiver
is the size of a refrigerator and consumes about as
much power. The size is partially because DoCoMo has
used off-the-shelf parts, which could be shrunk if
real production were to begin. But the system's power
consumption will be harder to trim.

WHO NEEDS THESE SPEEDS?
Some wonder whether it's worth the trouble.
Technologies such as Wi-Fi and Wi-Max use free pieces
of the radio spectrum and will likely be acceptable
and cheaper -- if not quite as fast -- alternatives
for many uses. And few see the need for watching four
TV shows while driving, or doing anything else that
might require that much mobile bandwidth. ``There just
aren't applications today or anytime soon that would
use up the kind of bandwidth they're envisioning,''
says Shiv Putcha, an analyst with Yankee Group, a
telecommunications research firm.

DoCoMo is confident that if they build it,
applications will come. The company this year plans to
devote $91 million to 4G, and 175 engineers -- 15% of
its research staff -- are working on the project. One
potential use is simply as a replacement for today's
wired links into homes and offices, letting users
access a single network whether they're in the
bedroom, on the bus, or in the boardroom. DoCoMo execs
also note that while there were plenty of 3G skeptics,
the company has created a solid business by offering
data-rich content such as video on phones. ``As we
provide higher transmission speeds, the services will
follow,'' says Seizo Onoe, the managing director who
oversees the 4G effort. And once those services arrive
and subscribers start to clog the airwaves using them,
fear not: DoCoMo already has teams working on 5G and
6G. 


By David Rocks in Kanagawa, Japan





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